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Ganesh Iyer

Edgar F. Kaiser Professor of Business Administration

Phone: (510) 643-4328     Fax: (510) 643-1420
Email: giyer@haas.berkeley.edu

Office Hours: By appointment in F695



BIOGRAPHY

Ganesh Iyer is the Edgar F. Kaiser Professor of Business Administration at the Haas School of Business, University of California at Berkeley.  He received his Ph.D. from the University of Toronto and he was previously on the faculty at Olin Business School, Washington University in St. Louis.  He has served as the Associate Dean for Academic Affairs and Chair of Faculty of the Haas School of Business from 2008-2010, and as the Chair of the Haas Marketing Group from 2010-2011. He is currently chair of the Haas School’s Policy and Planning Committee. He is currently a Senior Editor for Marketing Science and has been an Associate Editor for Marketing Science, Management Science, and Quantitative Marketing and Economics.  He is also a member of the board of the Informs Society for Marketing Science and serves as Secretary of the Board.

His research uses economic theory to study marketing strategy problems. His areas of research are the coordination of product distribution, marketing information, Internet strategy, strategic communication, and bounded rationality in marketing strategy.  His research has won the Little Award in 2000 for the best paper published in Management Science and Marketing Science and he has been a finalist for this best paper award on four other occasions (1998, 2003, 2005 and 2012).  Two of his papers have also been finalists for the 2012 Informs Society of Marketing Science Long Term Impact Award.

 

EDUCATION

 

RESEARCH INTERESTS

 

TEACHING

 

SELECTED PUBLICATIONS.

 

WORKING PAPERS

 

My curriculum vita is available here.

SICS-Summer Institute in Competitive Strategy



Last updated on July,2013.


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