Przemyslaw Jeziorski

Associate Professor of Marketing

Egon & Joan Von Kaschnitz Distinguished Professorship Chair

UC Berkeley, Haas School of Business

call me Pshemek
email me at przemek@berkeley.edu
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About

Przemyslaw Jeziorski (Przemek) is an Associate Professor of Marketing at the Haas School of Business at the University of California, Berkeley. He also holds Egon & Joan Von Kaschnitz Distinguished Professorship Chair in Business Administration. With over 15 years of experience in research and teaching, he has earned a reputation as a leading expert in quantitative marketing, industrial organization, and applied microeconomics.

Jeziorski published in several top-tier academic journals, including the Marketing Science, Management Science and RAND Journal of Economics. He has also been awarded numerous grants and fellowships from organizations such as Bill & Melinda Gates Foundation. He is an Associate Editor of Management Science, and Quantitative Marketing and Economics. He also sits on the editorial board of Marketing Science.

As a teacher, Jeziorski mentored over 1,500 MBA and PhD students with a focus on equipping them with the analytical tools necessary for success in the modern business world. His teaching interests include Marketing Analytics, A.I., and Digital Marketing.

In addition to his academic work, Jeziorski is a co-founder of Keybee, a UC Berkeley Skydeck start-up that provides a data-driven solution to managing thousands of short-term rentals. He has also provided expert testimony in a number of litigation cases, including a landmark San Francisco opioid trial. Moreover, he consulted on large fintech, entrepreneurship and marketing projects with companies such as Microsoft, Mastercard, Unilever, MIC Tanzania, KCB Bank Kenya, Banco de Desarrollo Productivo, and Fino Payments Bank.

He holds a PhD in Economics from Stanford Graduate School of Business, MS Mathematics and MA Economics from the University of University of Arizona. He also holds a BA in Economics from Warsaw School of Economics.

Working papers

Selection of my recent working papers.

Risk preferences

Credit Failures and Entrepreneurial Risk Aversion

Preferences are commonly regarded as a fixed basis for constructing economic models. Yet, our large scale field experiment randomizing access to credit demonstrates how life experiences shape risk preferences.

Written with

Ganesh Iyer

William Fuchs

October 5, 2024

Dynamic pricing

Consequences of Dynamic Pricing in Competitive Airline Markets

Find out why dynamic pricing benefits consumers and firms if market is sufficiently competetive.

Written with

Nan Chen

May 19, 2023

Platforms and Pricing

How to "buy" honest reviews

We manipulated millions of prices on Airbnb to find out that customer reviews increase if you lower your prices, even if the product sold is otherwise the same.

Written with

Nadia Michelidaki

Feb 23, 2023

Entrepreneurship

SMS Training and Micro-Entrepreneurship Performance

SMS chat bot can train entreprenours as effectively as an in-person class. Learn about the latest experiment manipulating SMS training access to 13,000 shopkeepers in Kenya.

Written with

Ganesh Iyer

Willie Fuchs

Feb 22, 2023

Methods

Transitional Market Dynamics in Complex Environments

Learn how to compute transitional dynamics in large Eriscon-Pakes type games.

Written with

Lanier Benkard

Gabriel Weintraub

September, 2024

Health

Quantifying Overdiagnosis in Mammography Screening Using Individual Medical History

Expanding mammography leads to overdiagnosis for populations with greater than 50% coverage; however, it is still beneficial at low and moderate coverage. Learn about new evidence obtained using medical records of every woman in Singapore.

Written with

Sadat Reza

Shelley Huang

Teck Ho

May 19, 2023

Insurance

Adverse Selection and Moral Hazard in a Dynamic Model of Auto Insurance

New evidence of adverse selection and moral hazard in car insurance using years of invidual claims data. Learn how contract menus and dynamic contracts help to increase market efficiency.

Written with

Elena Krasnokutskaya

Olivia Ceccarini

Nov. 28, 2018

Human capital

Human capital investment under limited property rights

Level of ownership and decision rights inluence incentives to invest in human capital. Learn why randomly allocated business training is only effective for women that have ownership and decision rights.

Written with

Ganesh Iyer

May 21, 2023

Credit and liquidity

Mis-selling and effectiveness of credit

A large-scale field experiment has uncovered that credit can have a detrimental impact on performance of small businesses if the sales force has incentives to engage in mis-selling.

Written with

Ganesh Iyer

May 21, 2023

Published papers

Complete list of peer-reviewed articles.

  1. Empirical Model of Dynamic Merger Enforcement - Choosing Ownership Caps in U.S. Radio

    Jeziorski, P. (2023). Empirical model of dynamic merger enforcement—choosing ownership caps in US radio. Management Science.

    Appendix

  2. Skimming from the bottom: Empirical evidence of adverse selection when poaching customers

    with E. Krasnokutskaya and O. Ceccarini

    Jeziorski, P., Krasnokutskaya, E., & Ceccarini, O. (2019). Skimming from the bottom: Empirical evidence of adverse selection when poaching customers. Marketing Science, 38(4), 543-566.

    Appendix

  3. Advertiser prominence effects in search advertising

    with S. Moorthy

    Jeziorski, P., & Moorthy, S. (2018). Advertiser prominence effects in search advertising. Management science, 64(3), 1365-1383.

    Appendix

  4. Mobile Money in Tanzania

    with N. Economides

    Economides, N., & Jeziorski, P. (2017). Mobile money in Tanzania. Marketing Science, 36(6), 815-837.

    Appendix

    Code

  5. Dynamic Auction Environment with Subcontracting

    with E. Krasnokutskaya

    Jeziorski, P., & Krasnokutskaya, E. (2016). Dynamic auction environment with subcontracting. The RAND Journal of Economics, 47(4), 751-791.

    Appendix

  6. Oblivious Equilibrium for Concentrated Industries

    with C. L. Benkard and G. Y. Weintraub

    Benkard, C. L., Jeziorski, P., & Weintraub, G. Y. (2015). Oblivious equilibrium for concentrated industries. The RAND Journal of Economics, 46(4), 671-708.

  7. What Makes them Click: Empirical Analysis of Consumer Demand for Search Advertising

    with I. Segal

    Jeziorski, P., & Segal, I. (2015). What makes them click: Empirical analysis of consumer demand for search advertising. American Economic Journal: Microeconomics, 7(3), 24-53.

    Code

  8. Estimation of cost synergies from mergers: Application to the U.S. radio

    Jeziorski, P. (2014). Estimation of cost efficiencies from mergers: Application to US radio. The RAND Journal of Economics, 45(4), 816-846.

    Appendix

  9. Effects of mergers in two-sided markets: The U.S. radio industry

    Jeziorski, P. (2014). Effects of mergers in two-sided markets: The US radio industry. American Economic Journal: Microeconomics, 6(4), 35-73.

    Appendix

    Code

  10. Structural models of complementary choices

    with S. Berry at al.

    Berry, S., Khwaja, A., Kumar, V., Musalem, A., Wilbur, K. C., Allenby, G., ... & Mele, A. (2014). Structural models of complementary choices. Marketing Letters, 25, 245-256.

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